More TV Now Viewed On Desktop & Mobile than Traditional TV

Consumers are spending about 20 hours per week accessing digital content, including video games and print content, on a computer or mobile device, with the majority of that live TV, movies and other videos. [PricewaterhouseCoopers Mar 2011]

That is according to a new consumer research study from PricewaterhouseCoopers. The study found that across all age groups, users watched 12.4 hours of TV shows/videos and movies online per week, while only 8.9 hours of similar content on traditional TV.

Not surprisingly, the 44 and under audience do the majority of that digital viewing, but even the 45-59 age group was close to even, with 9 hours of traditional video watching vs. 8.3 hours of online video viewing.

When asked about the ways they obtain movie content, 42.6% stated that they rented physical DVDs via online video stores, 31.7% pay for online content whilst 30.7% stream live TV and video content from services such as Yamgo.

Every Day is a Party as Yamgo Launches IbizaOnTV on Mobile Phones

IbizaOnTV, the world’s first 24/7 music channel dedicated to the nightlife of the biggest party island has launched its live TV channel on Yamgo, the world’s leading mobile TV network.

Watch IbizaOnTV on your mobile at yamgo.mobi

Ibiza is appreciated around the world for its sun, sea and scenery and also for its unrivalled parties and nightlife. Launching the non-stop channel on the world’s largest mobile content delivery network, will showcase the fun, energy and culture of Ibiza for users around the globe to enjoy long after the summer clubbing season has ended.

The channel, available on mobile phones for the first time, will feature a combination of special programmes on the island’s biggest events, the best clubs, the wildest parties, the loudest concerts and the latest DJ sets and videos of dance music’s hottest tunes.

Broadcasting direct from the party capital of the world, IbizaOnTV will deliver regular reports with exclusive footage of the hottest events of the summer, exclusive interviews with internationally famous DJs and unseen backstage action from the biggest parties.

The fresh, young dynamic channel will deliver the best of the island to almost all mobile phones, including iPhone, iPad, Android, Nokia and Blackberry, and will feature a captivating and irresistible schedule comprising of exclusive video shows from some of dance music’s biggest events. Mobile users will have access to footage from the island’s biggest clubs including Privilege, Amnesia and Space.

“We are delighted to start this new journey with Yamgo. Making IbizaOnTV available free of charge on all mobiles to our fans is a superb way of spreading the atmosphere of Ibiza worldwide and we are very happy to team up with Yamgo and provide the best viewer experience on mobiles” added IbizaOnTV President Matteo Bonsanto. “Yamgo’s extensive reach across the world and expertise with mobile content delivery will play a key role in our goal to maximize the availability of Ibiza programming and expand our audience demographic globally.”

The partnership between Yamgo and IbizaOnTV, will offer viewers great shows that focus on the music and its biggest characters that are not available anywhere else on mobile; including DJs such as Deadmau5, Roger Sanchez, Armin Van Buuren, Pete Tong and Ferry Corsten.

Ian Mullins, CEO and Founder of Yamgo stated “As the premier broadcaster dedicated to parties, clubs and DJs in Ibiza, IbizaOnTV is a great channel to satisfy the increasing demand from 18 to 30 years olds who want to watch music TV and stay up to date with the clubbing scene in Ibiza.  It’s great to have them on the Yamgo network and allows consumers to enjoy the party life of Ibiza at anytime and anywhere.”

IbizaOnTV, clubland’s most exciting and enjoyable TV channel, will be available on mobile devices worldwide with Yamgo at http://www.yamgo.mobi/ibiza-on-tv

 

Dance Whenever, Wherever As Yamgo Launches Clubbing TV On Mobiles!

This month Yamgo has launched Clubbing TV, the world’s first 24/7 music channel dedicated to electronic music, DJ & club culture on its mobile TV network.

Yamgo Brings Clubbing TV To Mobiles!

Mobile phone users around the globe can now tune in and party to an exclusive showcase of dance music from the world’s biggest and best DJs and record labels.

Clubbing TV is renowned the world over for providing unrivalled access to the best dance DJs, the most popular party events and the hottest electronic club tracks. It is now available to mobile users for the very first time anywhere in the world on the Yamgo network.

The internationally famous channel will feature a combination of the hottest new music videos and some of dance music’s most popular classics featuring the biggest artists, DJs and producers.

Viewers will be able to enjoy regular club reports from the hottest clubs and dance floors worldwide, including dance hotspots like New York, Miami, London, Tokyo and Ibiza, and exclusive interviews with the best international DJs any time, anyplace and anywhere.

The new channel will deliver the best of club culture to almost all mobile phones, including iPhone, iPad, Android, Nokia and Blackberry, and will feature a schedule comprising of exclusive video shows from some of dance music’s biggest events. Mobile users will have access to footage from world renowned electro festivals including Juicy Beach Miami, Amsterdam Dance Event, Barcelona Summer Week and Hikkaduwa Beach Festival.

The partnership between Yamgo and Clubbing TV, the dance music experts, will offer viewers great shows that are not available anywhere else on mobile; including “Star DJs” featuring Carl Cox, Roger Sanchez, Armin van Buuren, Benny Benassi and Paul Oakenfold, “Defected Clubland Adventures” featuring Axwell, Bob Sinclar and Groove Armada and the very best action from the Balearics in “Ibiza Fun Times”.

Clubbing TV has plans to become the world’s biggest music station and joining up with the world’s most accessible mobile TV network, Yamgo, delivers on this goal.

We are delighted to start this new adventure with Yamgo. Making Clubbing TV available free of charge on all mobiles to our fans has always been part of our strategy of spreading electronic music worldwide  and we are very happy to team up with Yamgo and provide the best viewer experience on mobiles”added Clubbing TV Content Manager Nikolay Nachev. “Yamgo’s extensive reach across the world and expertise with mobile content delivery will play a key role in our goal to maximize the availability of electronic music programming and expand our audience demographic globally.”

Ian Mullins, CEO and Founder of Yamgo stated “As the  premier broadcaster dedicated to dance music, DJs and club culture Clubbing TV can take full advantage of the Yamgo mobile TV network to deliver audiences the most comprehensive catalogue of music entertainment available on mobile devices.  It’s great to have them on the network and allow consumers anywhere and at anytime to watch high quality dance music video.”

Clubbing TV, the home of electronic music, DJs and club culture, will be available on mobile devices worldwide with Yamgo at http://www.yamgo.mobi/clubbing-tv

24/7 Dance Music As Yamgo Launch Clubbing TV!